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27th Moscow International Travel & Tourism Exhibition
17–19 March 2020 • Crocus Expo, Moscow

MITT Digital: a look at technology in practice

Missed the MITT Digital conference at MITT 2018 this year? Here’s an overview of the key points discussed at the event.
MITT Digital: a look at technology in practice
The two-day conference, held in cooperation with TRN Travel Russian News, drew more than 500 travel and tourism industry professionals from across Russia and abroad to hear speakers from Amadeus, Skyscanner, My Agent, AK BARS Bank, ANEX Tour, TUI Russia, Space Travel, Clickvoyage, Transport Clearing House, UFS, and My-rent-a-car.

The opening session was dedicated to key trends in the tourism business in relation to digital technologies. Kirill Antoshin, CEO of My-rent-a-car, shared his company’s customer profile: tourists aged 26-30 (29%) and 31-35 (26%), and the vast majority (74%) are married. Roughly half of My-rent-a-car customers book in advance, making them potential leads for travel agents offering this car rental service.

Oksana Danilova, Head of the Commercial Department at Transport Clearing House, shared the main principles and objectives of Russia’s largest consolidator of air transportation services, covering all Russian airlines and over 40% of international airlines. According to Oksana, both international and domestic transportation in Russia has shown steady growth since 2015. International passengers have increased 8% (from 39.5 to 42.5 million), while domestic passenger traffic has increased 19% (from 52.6 to 62.6 million).

Representatives of tour operators Space Travel (Artur Muradyan), ANEX Tour (Damir Mursalimov), Click Voyage (Igor Kozlov), and TUI (Leonid Pustov) discussed the important issue of who tour operators should target with their technologies: tourists or travel agents. The final verdict was for travel agents; helping them make selecting a tour easier for the tourist.

Representatives of Aeroclub IT and Biletix addressed the issue of effective management within tourism companies and their experience implementing Agile technology, which prioritises people and interactions before processes and tools, and constantly improves and adapts projects to changing market conditions. Mouzenidis Travel’s General Director, Alexander Tsandekidi, said that he shared the importance of these principles, which have been successfully applied at Mouzenidis.

Day two of the conference featured practical seminars and presentations of new technologies and products from experts of the tourism market.


We would like to thank all attendees and our partners for supporting the event:

General Partner: UFS, a leading developer and operator of technological solutions for processing complex tourist services. 

Official Partner:
AK BARS Bank, the leading bank of Tatarstan and one of the largest Russian banks in terms of assets and equity.

Official Forum Partner: Transport Clearing House (TCH), the executive body for managing the Air Transport Settlement System, a single sales and settlement platform for airlines and agencies.