Edition: 17th year
Frequency: Annual
Total exhibition space: 48,027 sq.m.
Exhibitors: 3,000
Visitors: 79,850
Represented countries/regions: 185
Partner destination: Greece
Click here to see video highlights of the 2010 exhibition
Visitor Research:
- 96% of visitors consider MITT Russia’s most important travel industry event of the year – unmissable;
- 91% of visitors were happy or very happy with the results of their visit;
- 79% visited the exhibition in order to make new business contacts;
- 81% of trade visitors think that attending MITT gives them an edge in difficult market conditions;
- 94% would recommend visiting MITT to their colleagues and intend to visit again in 2010;
- 39% travel trade visitors had direct purchasing responsibility
Exhibitor Research:
- 67% of exhibitors have taken part in MITT for over 5 years;
- 85% of exhibitors thought MITT 2009 was successful or very successful;
- 97% of exhibitors consider MITT the most effective event for the industry in Russia;
- 69% of exhibitors consider participation in MITT the most cost-effective and successful means of targeting the right audience in comparison to other means of promotion;
- 65% see MITT as the main means of their promotion for the season;
- 91% exhibitors plan to participate in MITT 2010.
Click here for the MITT post-show presentation
Click here to see what our exhibitors had to say about MITT 2009
